Sports and Blockchain: a combination that prevents fraud and promotes athletes' career
By Moris Beracha / El ciudadano
At present,
several accounting technology businesses are working with the world's big
sports emporiums, in order to optimize the sale of tickets and thus prevent
fraud.
In this regard,
the Union of European Football Associations (UEFA) announced the successful
trial of a blockchain-based ticket distribution system.
According to the
highest football authority in the old continent, the system was trialed at the
European League final, between Spanish teams Real Madrid and Atlético de Madrid
held in Tallinn, Estonia.
They stated that
a blockchain-based Android and iOS app was used to successfully provide and
distribute tickets to fans attending the game.
UEFA’s statement
posted on its website also explains the system aims to provide a secure
framework for ticket distribution, thus preventing the replication and
duplication of tickets, by fraudsters that harm the main sport.
UEFA says it
will continue to develop the technology and its use of a blockchain-based
ticket distribution system for future events, without specifying the mining
validation process structure in the distributed network mentioned.
Moreover, in the
United States, it was recently known that the Major League Baseball (MLB)
signed a licensing deal with the blockchain gaming company Lucid Sight to
launch a game based on baseball collectibles tied to ethereum blockchain, and
will be exchanged and traded with other users.
Also companies
like GlobaTalent, created by Spaniard Sunil Bhardwaj, help young athletes who
need support to develop their sport careers through cryptocurrencies.
"Globatalent
is the blockchain decentralization platform built to help clubs and athletes to
get financial support by selling their future revenue rights to fans around the
world," says its founder.
Definitely
Blockchain technology is here to stay and that is why the sports industry has
focused on digital money and all those tools helping its development and
especially guaranteeing a higher profit margin.
This article was originally published in Spanish in: https://www.elciudadano.cl/deportes-y-blockchain/
See more at: Morisberacha.com
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